← Back
Start a Project
Arvato, Customer Service Demands Experience: showreel still

Arvato, Customer Service Demands Experience

Client
Arvato (a Bertelsmann company)
Services
Motion Graphics · 2D Animation

A motion graphics film made for Arvato, the Bertelsmann business services company, built around a single line, customer service demands experience.

Arvato, Customer Service Demands Experience: full film

The Brief

CUMI was provided with a script, brand guidelines and a folder of Arvato approved footage and photography.

What CUMI Created

We relied heavily on the brand illustration guide to create a graphical storyboard and then mixed in the footage in order to give it a more interesting and human feel.

Frame from the Arvato film, an abstract burst of coloured dots resolving into shapes
The film's opening abstract sequence, before it resolves into its central message.
Frame from the Arvato film, a circular device/screen graphic in pink and yellow
One of the abstract device graphics used through the film.
Frame from the Arvato film, real filmed footage of hands typing on a laptop
A real filmed insert, cut alongside the film's motion graphics.

Credits

Animation
CUMI
Client
Arvato